Rubii aims to make adviser ranking a fair and secure service, with the objective of helping users find and receive the right advice from the most appropriate adviser.

Only users who have had a meeting with an adviser accepted can give them a rating.

Here's how Rubii's rating system works:

1. User and adviser agree to make contact
   A user requests contact, the adviser accepts the request. It is then the adviser's responsibility to make contact.

   Note: if the adviser rejects the request, then the user is not able to rate the adviser.

   

2. Contact takes place between users and adviser

   

   
   The user is able to rate the adviser after the contact request has been accepted.

   

   
   The user is emailed a reminder 5 and 10 days later.
3. User rates adviser
   User logs in to the secure site (protected by Verisign), and comments on and rates the adviser out of 5 stars. Quick and simple - it only takes a minute.

   Note: The user can only rate the adviser they have met, not any adviser on the system.

   

4. Publishing the rating and comment
   The user hits submit and the rating and comment is published.

   

5. Complaints about the rating and comment
   In the unlikely event that either the adviser or user wish to complain about the rating, a 'report abuse' button is posted on each comment. When this is clicked, the rating and comment are put into a waiting pen, and is investigated by the Rubii team, with both the adviser and user.

   

6. Adviser builds up a profile of ratings and comments
   Just like on other popular websites, the adviser builds up a profile of ratings and comments, increasing the chances of future contact from users looking for advice!